PC: Dan Chichester, 2020
ABOUT
Todd Cooke is a designer working at the intersection of design, business, and human experience. Currently pursuing a Master’s of Design and Master’s of Business Administration at IIT Institute of Design, Todd also holds a Bachelor’s of Arts in Slavic Language & Literature from the University of Chicago.
His past professional work has focused on the articulation and execution of omni-channel strategies, bridging physical and digital platforms for start-ups and Fortune 500 companies alike, including Sid & Ann Mashburn, Knoll, and Design Within Reach.
GOAL
He’s currently looking for design strategy roles at consultancies and in-house firms.
He graduates in December 2020.
DESIGN
RESEARCH
Ethnography, User Research, Contextual Inquiry
PHYSICAL
Product Design, Proof of Concept, Low-High Fidelity Prototyping, CAD, Generative Design
DIGITAL
Wire-framing, UX/UI, Usability Testing,
Heuristic Evaluation
INFORMATION + COMMUNICATION DESIGN
Data Visualization, Diagramming, Graphic Identity, Logos
HUMAN-CENTERED DESIGN
Systems Design, Service Design, Inclusive Design, Speculative Design
STORY-TELLING
Journey Mapping, Storyboarding, Story-telling
CODING
HTML, CSS, Javascript, Python
SOFTWARE
Adobe Creative Suite, AutoCAD, Rhinoceros, Grasshopper, Sketchup
BUSINESS
RESEARCH
Quantitative Research, Market Research. Competitive Analysis
MARKETING
Marketing Strategy, Social Media Strategy, Advertising, SEO, DTC, B2B, B2C
RETAIL
Trend Analysis, Merchandizing, Product Management, Inventory + Supply Chain Management
FINANCE
Horizontal/Vertical Trend Analysis, Liquidity/Solvency Analysis,
LEADERSHIP
Analytic Reasoning, Persuasion, Stakeholder Engagement, Client Relations, Facilitation Methods, Change Management
Humanities
RESEARCH
Qualitative Research, Primary/Secondary Research
EDITORIAL
Writing, Editing, Critical Thinking